Fourth year editorial design, Alberta University Of The Arts.
Develop and design a niche magazine.
A toilet reader, a coaster, a napkin…the swiss army knife of magazines.
Magazines have become overloaded with fluff and nonsense (which Kardashian are you?). Dudes need a magazine that has engaging, honest content with a no-nonsense, satirical feel. HOOGAF has a little bit of everything, from features on relevant issues to comedic rants, and oh…it even comes with toilet paper just in case you run out while reading.
Mathew Vickery – Art Direction + Design | Brendan Mudryk – Art Direction + Design | Extra Fabulous Comics – Comic Art | Kelly Hartman – Instructor (ACAD)
Why not play up on some advertising. Most importantly our feature ad, from the help of a handy new invention known as NeverWet. A product that coats nearly any material with water repelling nano technology, we thought it would be fun to create a waterproof page to test out without having to purchase the product first. But we went a step further and created water proof coasters for our local pubs. Why? You get a good read and a good laugh at a useless coaster.